The Minister of Tourism, Ms Akua Sena Dansua, has identified the prevailing good governance environment, economic and political stability, as some of the catalysts making Ghana a preferred tourism and investment destination.
The other reasons are a strong public-private partnership, the thriving, flexible and strong legal framework for business and investment.
She said accommodation, natural and cultural heritage sites, Ghana’s emerging oil industry, health and sports tourism infrastructure were some of the potential areas for investments in the tourism industry.
Ms Dansua made these remarks in a paper she delivered on the “Future of Nation Branding, Tourism and Investment in a Globalised World” at the Institute of Cultural Diplomacy (ICD) in Berlin, Germany.
The international conference organised by the ICD was also addressed by the Namibian Prime Minister, Mr Nahas Angula.
She invited the participants and tourists to take advantage of the enabling investment climate in Ghana to invest in large, medium and small scale tourism enterprises and also visit the country for vacation.
During the fair, Ghana mounted a stand to showcase the country’s natural, cultural, and historical attractions, as well as advertise Ghana as a preferred destination.
The “Ghana Day” attracted more than 500 visitors, including Ministers of Tourism and Ambassadors from Mali, Senegal Sierra Leone, Nigeria, and exhibitors and tourists who sampled Ghana’s food and drinks and the display of the splendid Ghanaian culture and tradition.
The 45-year old event is the biggest tourism fair in the world attracts travel writers, tourists, and investors.