Digital Strategist
Ict Cyber Security Analyst Jobs Information
Manage the company website, including but not limited to:
Helping to develop, and then execute on, the strategy and vision; managing the website content and operations; optimizing site performance and functionality (e.g., traffic, engagement, IA and UX); and publishing content via HubSpot Ensure site content and assets bring the company brand and story to life through the effective use of digital content and design
Develop and implement an SEO and backlink strategy that increases organic traffic, rankings and conversions
analyze click paths to drive desired user flows and conversion points
Work cross-functionally across Marketing departments (e.g., Product Marketing, Demand Generation) to create digital content and customer experiences that meet overall Marketing KPIs and specific campaign goals and objectives
Monitor the performance of published content and leverage insights to identify opportunities for updates, SEO optimization and new formats and/or approaches
info@businessghana.com

