Brand Manager ( FMCG)
Project Management Information
A reputable manufacturing company need experienced persons for the above role.
· Conduct consumer and market research
· Identify how our brand is currently positioned in the market
· Design a research-based brand strategy
· Develop and execute marketing campaigns aimed at communicating our brand message
· Communicate our brand personality internally and align company around foundational ideas
· Lead marketing team members through campaigns
· Measure and report on success of marketing campaigns
· Anticipate consumer trends and keep brand up to date.