Bilingual Sales Officer (English And French)
Sales Assistant Jobs Information
Our client, a leading provider of renewable energy solutions, is seeking a driven and results-oriented Sales Officer to join its growing team.
ROLE PROFILE
The ideal candidate will be responsible for driving business development, market penetration, and revenue growth across French-speaking West and Central African markets. The role focuses on promoting renewable energy solutions, including solar power systems, hybrid solutions, and photovoltaic technologies to commercial, industrial, and public-sector clients.
The ideal candidate is a French-speaking sales professional with strong industry knowledge, regional market experience, and a track record of meeting or exceeding sales targets.
DUTIES/RESPONSIBILITIES:
Sales & Business Development
- Identify, prospect, and convert new business opportunities across Francophone Africa
- Manage the full sales cycle from lead generation to contract signing and post-sales follow-up
- Conduct market segmentation, customer profiling, and territory mapping to support strategic growth
- Deliver persuasive sales pitches, product demonstrations, and technical-commercial presentations to clients
Client Relationship Management
- Build and maintain strong long-term customer relationships with key accounts, distributors, EPCs, government agencies, and corporate buyers
- Provide professional support on product selection, system design options, and energy cost optimisation
- Ensure high client satisfaction and promote repeat business
Market Intelligence & Reporting
- Monitor emerging opportunities, competitor activities, and industry trends across the region
- Provide weekly and monthly sales reports, forecasts, pipeline updates, and market insights to the Country Manager
- Recommend strategies for market entry, pricing, distribution expansion, and product positioning
Collaboration & Stakeholder Engagement
- Work closely with engineering, logistics, customer service, and finance teams to ensure seamless execution of orders
- Support marketing teams in organising product promotions, exhibitions, and digital campaigns in Francophone markets
- Liaise with government bodies, regulators, and energy agencies when required
- Perform any other duties as assigned by the Ghana Country Manager or the senior management team
info@businessghana.com

