The Ministry of Trade, Agribusiness and Industry has officially launched the Kwahu Business Advocacy Association (KBAA), a new non-governmental, non-partisan platform dedicated to uniting and advancing the interests of business leaders and entrepreneurs from the Kwahu area.

The inauguration and formal launch ceremony took place on Wednesday, February 25, 2026, at the Alisa Hotel in North Ridge, Accra, under the theme “A Collective Voice for Enterprise: Kwahu Advocacy in Policy and Trade.”

The event brought together senior government officials, prominent business leaders, development partners, and traditional authorities. Key dignitaries included Chief of Staff, Julius Debrah and Minister for Trade, Agribusiness and Industry Elizabeth Ofosu-Adjare, who delivered the keynote address.

In her remarks, Ofosu-Adjare emphasised the need for stronger private sector collaboration, stating, “We cannot continue to work hard and earn a little.”

She highlighted the launch as a step toward creating an enabling environment for enterprise growth amid economic challenges and the opportunities presented by the African Continental Free Trade Area (AfCFTA).

The official logo of the KBAA was unveiled during the ceremony, marking a symbolic milestone for the association.

Mr Kwaku Nyarko-Pong in his welcome address, described the KBAA as a non-governmental organisation limited by guarantee. He explained that it brings together key business owners and corporate executives to serve as a national, impartial platform for dialogue and collaboration with stakeholders, including government and traditional councils, to shape initiatives and foster Ghana’s economic development.

Membership is primarily open to Kwahu-based businesses and executives, though non-Kwahu entities are welcome to join as Associate Members.

President of the association, Mr Kwabena Adjare Danquah, described the launch as “a defining moment for organised enterprise among Kwahu business leaders — a deliberate shift from individual success to structured, collective engagement.”

He reaffirmed the KBAA’s commitment to non-partisan, policy-driven advocacy, strategic collaboration, improved access to capital, AfCFTA trade opportunities, innovation, youth enterprise support, and sustainable growth for long-term prosperity.

For generations, Kwahu entrepreneurs have played a pivotal role in shaping Ghana’s economy through sectors such as trade, manufacturing, finance, real estate, hospitality, and energy. The KBAA aims to transition from fragmented individual efforts to coordinated, evidence-based advocacy that influences policy, enhances capital access, supports youth-led businesses, and boosts participation in regional and global markets.

The association is structured with a Board of Trustees, Managing Board, and General Assembly to guide its operations and focus areas.

The launch featured the participation of high-profile guests, a documentary presentation, and solidarity messages.