In a statement issued on Monday, November 24, PRINPAG said the sector is currently weighed down by rising operational costs, declining advertising revenue, limited training opportunities, and sustainability concerns, particularly among smaller and privately owned media outlets.

According to the Association, these constraints threaten media independence and long-term viability.

PRINPAG commended President John Dramani Mahama for what it described as his longstanding commitment to media development, noting that he first introduced the idea of a media support mechanism during his first term in office.

“His renewed leadership and demonstrated dedication to national progress give us confidence that the vision he once championed for media advancement will now be realised,” the statement said.

While expressing optimism, the Association urged the government to fast-track processes leading to the establishment and operationalisation of the Fund to ensure timely support for journalists and media organisations across the country.

To ensure transparency and effective management, PRINPAG recommended that the Fund be grounded in strong governance structures, including a Secretariat, a Fund Administrator, and an independent board made up of experienced professionals.

The Association also appealed to media stakeholders, civil society, development partners, the private sector, and the general public to support efforts aimed at strengthening Ghana’s media ecosystem, stressing that a resilient media is essential for democracy, accountability, and national development.

PRINPAG reaffirmed its commitment to collaborate with the government and all stakeholders to promote a free, vibrant, and sustainable media environment.

The statement was signed by PRINPAG President David Tamakloe and Public Affairs and External Relations Officer Emmanuel Opare Djan.