Vodafone Ghana's digital channels have simplified engagement with customers to empower them to digitally access its products and services from the safety of their homes whilst enjoying convenience, ease of use and speed.
The development is in line with Vodafone's commitment to reduce customers' risk of exposure to the novel Coronavirus disease (COVID-19).
A Vodafone Ghana statement copied to the Ghana News Agency in Accra said the digital platforms included; MyVodafoneApp.
It described the platform as a unique self-care mobile application, which allows customers to purchase voice and data bundles, send money, top up their account, see the last few transactions and raise any customer concerns and many more.
Essentially, the app which could be downloaded from Google Play Store and App Store, combines customer touchpoints and enquiries in one place, it said.
Vodafone, the statement said also introduced 'TOBi', an industry's first virtual assistant that performs customer care functions and provides 24-hour assistance to customers on products, services and enquiries.
"The machine learning chatbot addresses basic enquiries via messenger chat on social media and MyVodafoneApp. TOBi continues to improve itself by taking feedback and learning from its interactions with customers," the statement said.
It explained that payments for all Vodafone services could be done via the phone using Vodafone Cash, a secure mobile money platform.
Customers could also use the platform to purchase airtime, bundles and pay utilities.
Vodafone, according to the statement, also waived charges on transfers to other Vodafone Cash users, a change that had brought relief to customers.
Mrs Angela Mensah-Poku, Director of Commercial and Digital Transformation, Vodafone Ghana commenting on the channels, said: "Ahead of the outbreak, we began a journey to deliver our customers' needs digitally, in line with our passion for creativity and innovation.
"This birthed various channels that are empowering our customers to, amongst other things; manage their account, purchase bundles, pay bills, request broadband service and initiate sim swap process. Whilst we have in place measures that ensure the safety and wellbeing of everyone who visits our shops, our digital channels simplify interactions with customers and offer them convenience and flexibility.''
Vodafone Ghana's consistent pursuit of new technology to enhance experience and offer convenience, has given customers incredible benefits during the COVID-19 period.