MTN Ghana launches 19th Y’ello Care campaign with focus on healthcare access

2nd Jun 2026 | Source: MTN Ghana

MTN Ghana has launched the 2026 edition of its annual Y’ello Care programme, a 21-day employee volunteerism campaign aimed at expanding access to healthcare in underserved communities across the country.

The initiative, which would run from June 1st to June 21st, is in its 19th year and would be held under the theme, “Expand Equitable Health for Every Community.”

Speaking at the launch in Accra, Minister for Health, Hon. Kwabena Mintah Akandoh, described the theme as timely, noting that it aligned with efforts to strengthen preventive healthcare and improve access to quality health services, particularly in remote communities.

He said that the campaign’s planned interventions, including community outreach programmes, preventive healthcare activities and support for renal care services, would contribute significantly to addressing growing healthcare challenges in the country.

The Minister also urged Ghanaians to remain vigilant amid reports of Ebola cases in parts of Africa, assuring the public that Ghana remained free of the disease while government continued to strengthen preparedness measures.

“As a government, we will do our part, but citizens must also cooperate by observing precautionary measures and reporting symptoms early,” he said.

Chief Corporate Services and Sustainability Officer of MTN Ghana, Adwoa Wiafe, said Y’ello Care had become deeply embedded in the company’s culture since its introduction nearly two decades ago.

According to her, this year’s campaign would focus on addressing the country’s “no-bed syndrome” challenge, raising awareness on non-communicable diseases (NCDs), improving sanitation in schools and supporting healthcare facilities.

“We believe healthcare is a national priority and that everyone has a role to play. Through Y’ello Care, our employees are committing their time and skills to support communities that need it most,” she said.

Mrs. Wiafe disclosed that MTN staff, working with technical partners, will repair broken hospital beds in selected health facilities while MTN will also support the programme with the donation of 1,000 new beds.

She added that volunteers would undertake community health screenings for conditions such as hypertension and diabetes, promote healthy lifestyles and support water, sanitation and hygiene (WASH) initiatives in schools.

Director-General of the Ghana Health Service, Prof. Samuel Kaba Akoriyea, commended MTN Ghana for its long-standing contribution to the health sector, citing projects including health facility construction, blood donation campaigns and support during the COVID-19 pandemic.

He noted that partnerships between government and the private sector remained essential in achieving universal health coverage and improving healthcare outcomes.

“Government alone cannot meet all the health needs of our population. It is through collective action and strategic partnerships that we can build a healthier and more productive society,” he said.

As part of the programme, healthcare professionals and volunteers would also embark on public education campaigns to tackle the rising incidences of lifestyle-related diseases.

Pharmacist and health advocate Dr. Anita Payne encouraged Ghanaians to adopt healthier habits, including regular exercise, routine health screenings, adequate sleep and healthier diets.

She noted that non-communicable diseases accounted for a significant proportion of deaths in Ghana and stressed the importance of prevention and early detection.

MTN Ghana noted that this year’s campaign would leverage strategic partnerships, digital tools and community-based interventions to improve healthcare access, strengthen preventive care and support long-term health resilience in underserved communities.