In line with its legacy of providing world-class pay-TV services, bouquets and channels for its African subscribers, MultiChoice became the very
first pay-TV operator in Africa to launch Black Entertainment Television International when the channel made its African debut in West Africa
onDStvon Sunday November 30.
To be located on DStv channel 116,BET Internationalis a channel that allows viewers to experience black culture through high-quality reality, music, talk, news and documentary programmes and a diverse roster of top
notch entertainment specials throughout the year.
Available to DStv Premium and Compact subscribers in Benin, Burkino Faso, Cameroon, Chad, Ghana, Niger, Nigeria and Togo, BET is a BET Network
channel and is part of the Viacom Incorporated Group.
Commenting on the launch of the channel, MultiChoice Africa CEO Eben Greyling welcomed the new addition to DStv.“Our general entertainment
line-up has grown over the past decade to include some of the world’s biggest channel brands including M-Net, HallMark, M-Net Series, M-Net
Action channels and of course, Africa’s very own AfricaMagic and AfricaMagic Plus. To add BET to this line-up completes our multi-channel
general entertainment offering and means that our subscribers will get the greatest selection of channel choice on DStv.”
MeanwhileMichael D. Armstrong, Senior Vice President and General Manager, BET Internationalalso celebrated the announcement.“We’re so excited that
we are now offering BET to African audiences. Africa is an important market for the BET brand, and we're looking forward to growing our
footprint across the continent.”
Among the programs that DStv audiences should see on BET are –
· 106 & PARK -As BET’s highest-rated music and variety series of all time, 106 & PARK has quickly become the leading music video countdown,
performance and interview show on television.
· COLLEGE HILL– Reality TV reaches new heights as BET’s COLLEGE HILL exposes real student life - drama and all - in the quest for higher education.
· MEET THE FAITH – The dynamic current events news show hosted by New York Times best-selling author Ian Smith, offers a fresh and provocative take on world events.
· THE BET HONORS– Celebrates Black achievement in business, entertainment, social justice and philanthropy while providing the kind of award-winning, show-stopping musical performances that make BET specials deliver huge results.
· SUNDAY BEST– Hosted by gospel singer Kirk Franklin, SUNDAY BEST is BET’s nationwide search to find the best undiscovered gospel singers in
America.
· BALDWIN HILLS– is a reality show filmed in a docudrama style that depicts the privileged and pressured lives of some of Los Angeles,
California’s freshest princes and princesses of “Black Beverly Hills.”
· HELL DATE- Contestants seek their soul mates on HELL DATE, a reality dating show featuring a guy or girl who is looking to find true love, but instead is paired with an actor or actress who will actually be their worst nightmares come to life.
· AMERICAN GANGSTER –The critically acclaimed documentary series AMERICAN GANGSTER explores, without glorifying, the rise and fall of some of Black America’s most notorious crime figures.
So switch on, tune in and celebrate as BET makes its African debut,first on DStv! In addition, viewers can also access channels such as Channel O, MTV, MTV BASE and Trace TV on DStv. For more information, log on to www.dstvafrica.com.
About BET Networks
BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the nation's leading provider of quality entertainment, music, news and public
affairs television programming for the African-American audience. The primary BET channel reaches more than 87 million households according to Nielsen Media Research, and can be seen in the U.S., Canada, the Caribbean and the United Kingdom. BET is the dominant African-American consumer brand with a diverse group of businesses extensions: BET.com, a leading internet destination for Black entertainment, music, culture, and news; BET Digital Networks - BET J, BET Gospel and BET Hip Hop, attractive
alternatives for cutting-edge entertainment tastes; BET Event Productions, a full-scale event management and production company; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, which offers
ringtones, games and video content for wireless
devices; and BET International, an extension of BET network programming for global distribution.
About MultiChoice Africa MultiChoice Africa Limited is a multi-channel pay television platform
providing premium services to 47 countries across the African continent and adjacent Indian Ocean islands. Through the range of DStv bouquets, the
company provides quality television entertainment to Africa’s rich diversity of cultural and language requirements. Operations include
subscriber management services and the management of a digital satellite television platform providing DStv which consists of wide selection of
video and audio channels 24 hours a day.
MultiChoice Africa operates from four satellites over Africa, this includes the C-Band IS 10 satellite which covers the whole of Africa, the
KU Band Eutelsat W4 satellite which stretches from Senegal in the West to Mauritius in the East, SESAT over central Africa and the KU Band IS 7 satellite which covers Southern Africa.
Through continuous innovation in technology and assembling an excellent range of bouquets, built around compelling news, as well as premium movie
and sports channels, MultiChoice Africa has succeeded in adding significant value for subscribers and television consumers in Africa.