Vodafone Business Solutions (VBS), a specialist business unit within Vodafone Ghana that provides a full range of fixed and mobile (voice and data) communication services to corporate organizations and industries has sponsored the bi-annual regatta organised by the Ghana Sailing Club at Ada Foah. Duncan Macnicol, Sailing Club Secretary, made sail in record timing, beating his competitors to emerge winner of the race. At the end of the race, VBS raffled off a Vodafone branded sail with a shelf life of ten years.
With two major sailing regattas each year, Vodafone Business Solutions (VBS) sponsored one of the events to help broaden the appeal of the sport to Ghanaians and to also engage and entertain their business customers.
Arguably an unfamiliar sport in Ghana, the Ghana Sailing club was formed in the early 1960’s and was originally called the Accra Tema Yacht Club. Recently, it has been renamed the Ghana Sailing Club. The Club sails in the Volta estuary every weekend from Ada Foah, and is open to the general public.
Derek Appiah, Head of VBS reiterated that 'sport is an interesting avenue for us to engage with our customers; so what better way to do this than through an unfamiliar sport which allows them to experience something different. We are always on the lookout for opportunities to bring new experiences to our customers to show that we value them.'