GoldBod Jewellery, a subsidiary of the Ghana Gold Board (Goldbod), has unveiled celebrated media personality Kwabena Anokye Adisi, popularly known as Bola Ray, and award-winning actress Joselyn Dumas as its new brand ambassadors.
The announcement, made at the company’s head office in Accra on Tuesday, marks a strategic move to promote Ghana’s rich gold heritage and showcase the nation’s craftsmanship in producing world-class jewellery.
The Chief Executive Officer of GoldBod Jewellery, Mr Sammy Gyamfi, in a statement, said the appointment of the two public figures is intended to elevate the brand’s visibility while reinforcing its commitment to authenticity, ethical sourcing, and local value addition to Ghana’s gold resources.
“Bola Ray and Joselyn Dumas represent excellence and authenticity — the very values that define the GoldBod Jewellery brand,” Mr Gyamfi stated. “Their appointment as brand ambassadors of GoldBod Jewellery marks a major milestone in GoldBod’s mission to promote local value addition to the country’s gold resources.”
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