Public Relations Manager Jobs

Permanent/Full Time

3 - 5 Years

First Degree

Other Industry Jobs

Not Specified

Qualifications & Experience • Bachelor’s degree in Public Relations, Communications, Marketing, or related field • Minimum of 4–6 years experience in PR within creative, marketing, or advertising agencies • Proven experience managing a PR team • Strong media network and understanding of traditional and digital PR Knowledge, Skills & Competencies Knowledge: • PR strategy, media relations, and crisis management • Brand communication and reputation management • Digital media platforms and content trends Skills: • Excellent written and verbal communication • Media pitching and stakeholder management • Strategic thinking and problem-solving • Team leadership and coordination • Attention to detail and reporting Behavioral Competencies: • Proactive and solution-oriented • Strong interpersonal and networking skills • Creative and innovative mindset • Resilient under pressure • High professional integrity Working Conditions Working Environment: • Office-based with frequent media and client engagement Hours of Work: • Standard working hours with flexibility for events, launches, and media coverage Stress & Effort: • Moderate to high due to campaign demands, deadlines, and media interactions Consequence of Error • Negative media coverage or brand misrepresentation • Missed PR opportunities or campaign delays • Poor client satisfaction or relationship management • Reputational risk

2026-04-24

Job Summary

The PR Officer (Manager) is responsible for developing and executing public relations strategies for clients and campaigns.

 

This role manages the PR team, coordinates media relations, and ensures positive brand visibility, reputation management, and consistent messaging across traditional and digital media platforms.

 

The successful candidate will lead PR initiatives, build strong media relationships, and support campaign objectives through strategic communication.

 

 

 

 

 

 

 

 

 

Key Performance Areas

·Media Relations & Outreach

·PR Campaign Planning & Execution

·Team Leadership & Development

·Brand Reputation Management

·Content Creation & Communication

·Reporting & Performance Measurement

 

Key Responsibilities

 

1. Media Relations & Outreach

• Develop and maintain relationships with journalists, media houses, and influencers
• Secure media coverage for clients and campaigns
• Prepare and distribute press releases, media kits, and statements
• Respond to media inquiries and ensure accurate representation of clients

 

2. PR Campaign Planning & Execution

• Assist in developing PR strategies aligned with campaign objectives
• Coordinate and execute PR campaigns and events
• Track media coverage and campaign effectiveness
• Ensure all PR activities support brand positioning and client goals

 

3. Team Leadership & Development

• Manage, mentor, and support PR team members
• Assign tasks, monitor workloads, and ensure deadlines are met
• Foster a culture of collaboration, accountability, and creativity
• Conduct performance reviews and provide feedback for professional growth

 

4. Brand Reputation Management

• Monitor public perception and media sentiment for clients
• Identify and address potential PR risks or crises
• Ensure consistent messaging across all channels
• Advise clients and internal teams on PR best practices

 

5. Content Creation & Communication

• Draft press releases, statements, articles, and other PR materials
• Collaborate with creative and content teams for multimedia PR assets
• Maintain brand voice and consistency across all communication
• Prepare reports and presentations for clients and internal stakeholders

 

6. Reporting & Performance Measurement

• Track KPIs and performance metrics of PR campaigns
• Compile media coverage reports and analytics
• Evaluate campaign effectiveness and provide recommendations
• Ensure continuous improvement in PR processes and strategies

Adabraka

Greater Accra

Kojo Thompson Road